About me

My passion for design started at a very early age. My mother worked as an architect and decorator and had amazing art books at home. One of my favorites was a collection centered on Bauhaus, and I used to flip through its pages with delight and curiosity.

These early influences sparked my interest in design and how things are crafted and set me on a trajectory of studying design, first in high school at 16, then through university, and continuing up to the present day. I was driven by a desire to comprehend how the design of things influences the way people interact with products and services, recognising the profound power of design in shaping experiences.

Design is not a profession – design is a lifestyle and I feel fortunate to play a part in shaping the world around us.

Recent work experience

Senior UX Designer (Ocado Technology )
Sep 2021– Present

Responsible for designing leading e-commerce user experience solutions for Ocado and global grocery retailers across all platforms, including desktop web, web app and native apps. Working collaboratively with other UX Designers, Researchers, Product Managers and Developers.

UX Mentor (AllWomeninTech)
Aug 2021– Sep 2022

One-to-one mentoring sessions with UX students, guiding and giving feedback on their UX projects on the UX Design course from AllWomen Tech School.

King.com
+7,5 years of experience in a leading mobile gaming company // Dec 2013 – Apr 2021

UX Program Manager – Mar 2020 – Abr 2021
This role was at the intersection of Product and Marketing. Coordinated projects to make sure we focused on user needs and had a consistent strategy and user experience across product and marketing campaigns.

Design Team Lead – Jan 2018 – Mar 2020
Design Producer and Team Manager of the Design team based in Barcelona. King.com in-house creative agency. Managing a team of designers, creative feedback and guidance, and hands-on work whenever needed.

Senior Visual Designer – Dec 2013 – Dec 2017
Branding, design and creative campaigns for game product launches, in-game sales, Social Media content and CRM. UA testing and App Stores optimisation. As a senior designer I worked on design projects and also setting and improving team’s processes.

Full work history available on Linkedin

What else inspires me?

Music, nature and geometry

When I’m not immersed in the world of product design, you’ll find me chasing two fun hobbies: illustration and music. I draw tons of inspiration from music, nature, and geometry – they’re like my creative fuel! Strumming the guitar is a recent adventure and I’m still working on finding my groove.

These hobbies aren’t just for fun though. They actually make me a better designer. Illustrating helps to keep my visual balance skills in tune, while the rhythm of music is a great trigger to put my mind in flow for working through complex problems. The patterns in nature and the structure of geometry? They guide me in creating interfaces that are both intuitive and visually pleasing.

Creativity and design play a huge role in my life <3